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GrayHair Joins the Hunger Games

On April 25, GrayHair will be participating in the Hunger Games event at the Food Bank of South Jersey (FBSJ). As a company we’ve participated in the event since 2014. The event challenges corporate teams (4 chefs on each team) to prepare an impressive dish in 45 minutes using a mystery box of ingredients with the help of a mentor appointed by the Food Bank or brought by the team.

The competition has been fierce and exciting during past events, with GHS celebrating a championship win the first year we participated. GrayHair is proud to support FBSJ, and to support our local communities!

GrayHair Case Study: Leading Direct Marketing Agency Saves $2 Million with GrayHair

A leading direct marketing agency was faced with a challenge: it had an outdated mailing list and high expenses related to its constant stream of undeliverable mail. The agency was also concerned that it was losing out on business opportunities.

The solution? GrayHair’s Address Hygiene Services. GrayHair helps mailers improve the quality of their addresses and cut the high cost of mailing.

Outdated addresses increase paper and postage costs. They also keep mailers from staying Move Update compliant and from getting USPS® discounts. GrayHair’s USPS Address Hygiene service uses CASSTM, NCOA, and leverages ACSTM across business units to help mailers improve the quality of their addresses.

The details on how we helped this leading direct marketing agency substantially improve the quality of its mailing list are available in our new case study. By working with GrayHair, the agency received an outstanding 4% Nixie hit rate and a COA hit rate of 1.5%. We processed a job of 100 million records for the agency and the impact of our work resulted in $2,227,500 in savings for the agency. Other benefits the agency received by working with GrayHair are discussed in the case study.

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GrayHair is Aflac’s Partner of the Year

GrayHair has been named Aflac’s Partner of the Year (2017) in the category of Technology!

GrayHair is proud to help Aflac improve address quality, lower mail costs, and identify postal discounts, so they can continue offering essential services with the highest efficiency.

Read Aflac’s Press Release below


Aflac announces 5 businesses as Partners of the Year for exceptional service in 2017

COLUMBUS, Ga. – March 15, 2018 – Aflac, the leader in voluntary insurance sales at the worksite in the United States, today announced five businesses as Aflac Partners of the Year for exceptional innovation and focus that helped drive positive results for the company in 2017.

“Our partners help us deliver game-changing service to our customers, employees, associates, and the community every day,” said Eric Seldon, Aflac senior vice president, Shared Services. “We celebrate a notable, select few as Partners of the Year because they are the collaborators who truly go above and beyond to guarantee superior and trusted performance that enables Aflac to remain an industry-leading provider.”

Aflac annually reviews hundreds of its business partners and selects a Partner of the Year in each of five categories — Diversity, Quality, Service, Technology, and Value. This year’s winners are:

• Diversity: Taylor CPA and

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