PRODUCT
Address Data Quality Tools
Ensure Data Accuracy with GrayHair’s Address Data Quality Solutions
Powerful Tools for Precise Address Verification
GrayHair Software leverages a suite of cutting-edge tools to ensure your address data is accurate and up-to-date.
CASS™ Certification: Meeting USPS Standards
Instantly verify that customer shipping and billing addresses are accurate.
Our CASS™-certified processing ensures your addresses meet USPS standards for accuracy and deliverability. Seamlessly integrate with eCommerce platforms, CRM, customer service systems and more. Get real-time validation of customers’ addresses and data that enables any application to get the right information at the right time.
This certification validates that addresses are standardized and corrected, qualifying you for postal discounts and reducing delivery issues.
Resources
- Product Overview: CASS
- Product Sheet: Just In Time Address Hygiene
- Article: The Hidden Drain: Understanding Undeliverable Postal Mail
- Article: Defining the “Perfect” Mailing Address
- Article: Industry-Specific Address Regulations: Navigating Compliance Challenges
- Article: Designing Address Databases for Maximum Efficiency
- Industry Updates: Understanding Address Quality
UAD: Proprietary Data for Enhanced Address Accuracy
UAD (Universal Address Database) is GrayHair’s proprietary database of COA and Nixie records used to help correct addresses prior to mailing. UAD represents mail intelligence from over 500 million consumer records.
The database is assembled from GrayHair customers that all contribute to a cooperative database of records generated through the ACS system. UAD enables mailers to reduce returned mail by as much as 90 percent and produces a rapid and easily definable ROI.
Enterprise mailers have used GrayHair’s Proprietary Address Hygiene to cut as much as $2 million out of their operational budgets.
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VerifyAQ™: Go Beyond Standard Verification
Verify addresses instantly at the point of entry. Our real-time verification services ensure data accuracy from the start, reducing errors and improving data quality across your systems. This is ideal for online forms, CRM systems, and other data capture points.
Our proprietary VerifyAQ™ tool goes beyond standard verification to provide enhanced address quality insights. It identifies and corrects errors that other tools might miss, ensuring superior data accuracy and minimizing potential delivery issues.
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ACS and Secure Destruction: Seamless Address Updates and Compliance
Seamlessly integrate with the USPS Address Change Service (ACS) to receive automated notifications of post mailing address changes and undeliverable mail pieces.
We also offer USPS Secure Destruction services for returned mail, ensuring compliance, data protection, and reducing your reliance on physical mail returns.
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48 Month NCOALink®: Stay Current with Move Updates
Keep your database current with the latest move updates. Our 48-Month NCOALink® Link processing identifies individuals and businesses that have moved, ensuring your mail reaches the right recipients and reducing wasted postage.
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DSF2® Validation: Ensuring Deliverability to the Specific Delivery Point
Validate the deliverability of addresses to the specific delivery point. DSF2® confirms that an address exists and is a valid delivery location, enhancing accuracy and reducing undeliverable mail. This tool is crucial for precise mail routing and delivery.
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Benefits of GrayHair’s
Address Data Quality Solutions
Reduced Costs
Minimize waste from undeliverable mail and associated expenses.
Improved Deliverability
Ensure your mail reaches the intended recipients every time.
Enhanced Campaign Effectiveness
Target the right audience with accurate data.
Increased Data Integrity
Maintain a clean, reliable, and compliant database.
Enhanced Customer Satisfaction
Provide a seamless and positive experience.
Optimized Operations
Streamline processes and improve efficiency.
Address Data Quality Solutions
Inaccurate postal address data can lead to significant financial losses, wasted resources, and frustrated customers. Outdated or incorrect addresses result in undeliverable mail, delayed communications, and missed opportunities.
GrayHair Software provides robust Address Data Quality Solutions, products, and services to ensure your data is clean, current, and compliant. In the end, it’s not just the tools, it’s the services and implementations that yield the highest results.
Dashboards that Turn Data into Business Ready Intelligence and Insights
GrayHair Software provides powerful data visualization and reporting tools to help you make informed decisions.
Interactive Dashboards
Visualize mail tracking data with intuitive dashboards.
Custom Reports
Generate custom reports tailored to your specific needs.
Performance Analysis
Analyze mail delivery performance and identify areas for improvement.
Delivery Metrics
Monitor key delivery metrics, such as in-home dates and missed delivery windows.
Get a Free Address Data Quality Assessment
Ready to Improve Your Address Data Quality?
Contact GrayHair Software today to learn how our tools and best practices can help you achieve accurate, reliable, and actionable data.
