Better Audience Data, Better Timing, Better Attribution—and Better Performance from GrayHair Direct mail remains an important part of customer...
Read MoreMonth: June 2018
Why Is Direct Mail the Only Marketing Channel We Can’t Measure in Omnichannel Campaigns?
Jul 30, 2026 | Articles, Direct Mail IQ
Every marketing channel has changed over the past decade. Email tells us who opened, clicked, and converted. Paid search shows exactly which...
Read MoreGrayHair Solves Direct Mail Attribution Problem for OmniChannel Marketers
Jul 30, 2026 | Featured Ticker, Press Release
FOR IMMEDIATE RELEASE GrayHair Solves Direct Mail Attribution Problem for OmniChannel Marketers The company that tracks billions of mailpieces...
Read MorePossible January 2027 Market Dominant Price Change
Jul 20, 2026 | Rates, Pricing & Economics
KEY HIGHLIGHTS Possible January 2027 Market Dominant Price Change: USPS is looking to change from a July cadence to a January cadence starting...
Read MoreMay 2026 Financials and Volumes
Jul 17, 2026 | Financials, Performance & Market Trends
On June 24th USPS published the unaudited financials for the month of May. On approximately the 23rd of each month that does not end a Postal...
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