On March 19, 2026, GrayHair Software’s Director of Address Intelligence, Adam Collinson, will join NACUMS Dialogues to deliver a practical overview of Address Change Service (ACS) and explain how higher education mailers can put this valuable tool to work.
ACS remains one of the most underused tools for combating Undeliverable-As-Addressed (UAA) mail. And, for major mailers, the data is available at no additional cost. Used correctly, it’s a powerful way to maintain contact with students, alumni, and stakeholders, while controlling costs and risk.
In this NACUMS member-only session, “ACS 101 – The Basics of ACS Processing and Results,” Adam will cover:
- What ACS is and how it works
- What ACS does—and does not—do
- The types of data ACS provides
- How to translate ACS data into actions that:
- Improve address quality
- Reduce operational and compliance risk
- Measure the performance of your processes and data
If you’re looking for a straightforward, practical introduction to ACS and how to get more value from the postal data you already receive, this session is for you.
Event Details
Title: NACUMS Dialogues – March Edition: ACS 101 – The Basics of ACS Processing and Results
Presenter: Adam Collinson, Director of Address Intelligence, GrayHair Software, LLC
Date: Thursday, March 19, 2026
Time: 2:00–3:00 PM EST
Host: National Association of College and University Mail Services (NACUMS)
Registration: NACUMS member-only benefit. Join or renew to attend.
About NACUMS
The National Association of College and University Mail Services (NACUMS) is a non-partisan, non-profit organization dedicated to serving the interests of college and university mailers. Formed in August 1995, NACUMS works to:
- Maintain communication so mailing professionals in higher education can share ideas and concerns with the U.S. Postal Service, the Postal Rate Commission, USPS Board of Governors, and other bodies.
- Promote the development and use of ethical and effective mail management techniques.
- Develop and improve training and educational opportunities.
- Collect and distribute information of value to members.
- Provide support to members who are new to the mailing industry.
- Promote, develop, and unite mailing professionals from institutions of higher education.
- Facilitate cooperation, communication, and professional relationships among members.
- Provide a means for members’ knowledge and experience to be shared for the benefit of the entire community.
For more information on NACUMS, call 1-877-NACUMS1 (622-8671).
Adam is one of the postal industry’s leading experts on all aspects of address hygiene and data quality services. For 20+ years, he has brought expert knowledge of how address quality management tools and processes can enhance the postal and business operations of some of the largest operations in the country.
As the industry’s “Address Quality Guru”, he is constantly involved in leading postal initiatives, associations, and work groups including being the MTAC Industry Focus Area Leader (Data, Technology, and Addressing) and AMEE Association Rep. He is also a key speaker at numerous venues such as PCC events, the National Postal Forum and Xplor.
