Address Data Quality
Address Data is Customer Data
Knowing your customer is not only an essential part of doing business but a highly valuable one as it fuels your business and its success on many levels.
GrayHair understands that. Achieving the highest levels of address data quality is more than just the use of the current standard of available tools, such as CASS™ and NCOA, to reduce undeliverable mail. We dig deeper. Superior address data quality is the critical component to identifying actionable insights that deliver benefits not only to mailing operations but across the enterprise.
key benefits
- Comprehensive proprietary data sets that enhance mail performance
- Customized business rules that enforce compliance and deliver results
- Depth of knowledge from an unparalleled team of postal data experts
- A client success team committed to proactively monitoring for any issues and opportunities
- A security and compliance team dedicated to ensuring your confidential data is protected
- Real-time dashboards that provide visibility into your data to monitor activity and provide deeper insights
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Address Quality is a Game Changer
GrayHair serves 7 of the top US insurance companies
GrayHair processes 55 BILLION records annually
6 of the 10 largest US banks trust GrayHair
The GrayHair Advantage
Best In Class
For over 20 years, GrayHair Software continues to be the platinum standard of mail tracking and address data quality services. Our teams serve the country’s largest companies, processing over 125 billion data points annually.
Data-Driven
GrayHair's Address Data Quality Tools, Address Data Quality Processes, and Mail Tracking Solutions provide actionable insights that enable our clients to gain visibility into critical communication processes, enhance customer engagement, minimize risk, and target marketing efforts more precisely.
Award Winning
Our award-winning customer support and service team goes above and beyond to ensure your success. GrayHair’s Postal Data Center of Excellence (PDCoE) provides best practices for embedding enterprise postal data into your core business systems, customer communication platforms, notification services, analytics environments, and operations infrastructure.
Customer Centricity
GrayHair teams are agile when tailoring our services to align with the unique needs of each client. Our commitment to our customers is reflected in every aspect of our business, from product development to customer support.
Data Privacy & Security
Our team is dedicated to upholding the utmost standards of data privacy and security, exemplified by our adherence to rigorous certifications such as SOC 2 with HITRUST, HIPAA, PCI-DSS, and CCPA compliance.
Expertise
As the leading Address Quality and Postal Data experts, our team boasts over 100 years of combined postal industry experience. We employ data scientists, full stack, AI/ML and data engineers.
