NEW

POSTAL UPDATES

Important News from the Postal Regulatory Commission

PRC Notice of Proposed Rulemaking On November 30th, 2020, the Postal Regulatory Commission (PRC) adopted final rule 5763 modifying the rate system for classes of Market Dominant products. Part of that rule provided a 5-year period of review for holistic assessment of...

July 2025 Price Approval

Today May 30th, 2025, the Postal Regulatory Commission (PRC) approved in its entirety the USPS Market Dominant Price changes for July 13th, 2025.   The PRC response can be found with this link. “The Commission concludes that the planned price adjustments, as described...

The Value of USPS Secure Destruction: Protecting Privacy and Promoting Efficiency

For financial, healthcare, insurance, and other compliance-driven mailers, safeguarding customer data is not just a priority; it's a regulatory requirement. The United States Postal Service’s Secure Destruction program provides a reliable and secure solution for...

Postal Updates

The United States Postal Service Board of Governors held an open meeting on May 9th, 2025. They highlighted the Postal Service’s 250 years of operation and the current economic challenges, including cost control, revenue growth, and infrastructure modernization.

David Steiner Appointed 76th Postmaster General

From the USPS Corporate Affairs Website Postal Service Board of Governors appoints David Steiner to be 76th Postmaster General and CEO of the United States Postal Service The U.S. Postal Service Board of Governors today announced that they have chosen David Steiner to...

Stamp Out Hunger with the USPS Annual Food Drive

USPS annual food drive is schedule for Saturday May 10th, 2025. The event which began in 1993 is the country’s largest single-day food drive.

GrayHair Software Launches New Website

Check back often for links to new stories, white papers and mailing resources. Please drop us a note with any feedback on how we can improve our efforts to support you.

USPS Informational Webinars on Service Standard Changes

The new service standard changes took effect April 1st, 2025.  The new measurement is using a 5-D to 5-D versus the less granular 3-D to 3-D.  Phase one of this change will be adding in an additional day into single piece First-Class mail that is entered more than 50 miles from an origin Regional Processing and Distribution Center (RPDC) and non destination entered Marketing Mail and Periodicals. 

New Mailing Standards for Domestic Mailing Services Products

The Postal Service, published on May 1st  in the Federal Register a proposed rule for the structure changes as part of the proposed July 2025 postage increase.  A final rule will be published once the Postal Regulatory Commission approves the R2025-1 Market Dominant rate change.  

Search for a new Postmaster General (PMG) – could the wait be over?

This is the first National Postal Forum in my recollection in which we did not have a permanent Postmaster General (PMG) in office.  There have been transitional periods in USPS leadership – such as when acting PMG is in place due to retirement, resignation, or before a successor is officially named, but historically that replacement has been named prior to the NPF.  

CLIENT LOGIN

presentation

Unlock the Power of USPS Informed Delivery with CRM and Digital Workflow Integration

Calling all Marketing, Digital, Growth, Loyalty, RevOps, and Direct Mail Professionals!

Request a copy of our presentation. Learn how to connect your direct mail with digital marketing and engagement programs. USPS Informed Delivery is an innovative tool that elevates direct mail and customer acquisition strategies.

What’s in this presentation?

  • Learn how USPS Informed Delivery can boost digital response rates and ROI.
  • Discover best practices for creating interactive, trackable digital and physical mail campaigns.
  • Efficiently integrate Informed Delivery data into your existing marketing workflows with automation.
  • Trigger digital actions based on Informed Delivery events, like delivery notifications and scans, enhancing your campaign’s responsiveness.
  • Connect Informed Delivery data with your CRM and marketing automation platforms for a holistic view of your campaign performance.

Request a copy of this presentation today!

Whether you’re new to USPS Informed Delivery or seeking ideas for better attribution, campaign performance, or RevOps workflow, this presentation is packed with actionable insights you won’t want to miss.

About the Author

Lori Joyner-Swetlin is a USPS mail expert with GrayHair Software and a specialist at unlocking postal data for marketing success.

Get the Presentation!

Learn how to connect your direct mail with digital marketing and engagement programs.

Previous

Next