Improve response rates and the ROI of your campaigns

Without clear visibility into delivery, response rates, and audience engagement, marketing mail can feel like a shot in the dark. GrayHair Software provides the granular data needed to understand what’s working, what’s not, and how to refine campaigns for maximum effectiveness.

- - Informed Delivery Reporting
  - Measure In Home Delivery Window Performance
  - Campaign Delivery Performance
  - Attribution Performance

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Reduce waste, improve deliverability, and maximize the postal budget.

Most organizations treat mail as a sunk cost, assuming it will reach its destination. But failed communications, undeliverable addresses, and inefficient postal strategies are quietly draining your budget.

- - Reply Mail Monitoring
  - Return Mail Automation – Undeliverable Mail
  - Proof of Acceptance – Certificate of Mailing
  - Mail Delivery Visibility

Protect high-value mail with proactive alerts that indicate a possible mail-theft or mail diversion related event.

When high-value mail, such as checks, credit cards, ID cards, government payments, gift cards, or regulatory notices, ends up in the wrong hands, the costs are high.

GrayHair Software can help you better identify and understand anomalies that could indicate a mail theft-related event, including when high-value mail is redirected to a new address and when delivery is not progressing in the time frame it should.

Reduce wait times, improve customer satisfaction, and empower your call center with real-time mail tracking data.

Give your call center agents the tools they need to quickly and efficiently respond to customer inquiries about mail delivery.

Our solution provides near real-time access to mail piece tracking data, enabling representatives to pinpoint the exact location of a piece and provide accurate status updates. This reduces call handling times, minimizes follow-up calls, and ultimately enhances customer satisfaction.

Inform and update clients about the delivery journey of their mail pieces to boost satisfaction and reduce risk.

Clients often experience uncertainty and frustration regarding the delivery of important mail.

This leads to inquiries and potential dissatisfaction.

The solution? Provide timely and accurate information about the delivery journey to better manage expectations and enhance client relationships.

NEW

POSTAL AND INDUSTRY UPDATES

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presentation

Unlocking Postal Intelligence Series: Informed Delivery

The Merging of Digital and Physical Magic

Get an inside look at Lori Swetlin’s recent PCC Week session on USPS Informed Delivery, a transformative tool for boosting customer engagement. Discover strategies to leverage this platform to create more interactive, impactful mail campaigns that drive measurable results.

Download the presentation deck below for exclusive insights on using Informed Delivery to amplify your marketing impact!

WHAT’S INSIDE?

Clients receive a digital plus physical mail experience, improving branding,
and engagement.
You can direct to a URL and sell or communicate.
Transforming data into business gold
Building Informational Assets!

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Get the Presentation!

Learn Why You Should Care About Postal Intelligence.

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Transform the data accumulated during the process of mailing into Business GOLD.

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Utilize Business Ready Intelligence to solve real problems with data.

Download Your Free Copy Today!

CONTACT

GrayHair Software, LLC
1 SE Ocean Blvd
Stuart, FL 34994

engage@grayhairsoftware.com

866.507.9999

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