product sheet
Automated Data Quality Processing (ADQP)
Solution Reference Document
The Automated Data Quality Processing (ADQP) service offers customers the capability to process files containing address data of their current and prospective customers. ADQP primarily focuses on related data elements, including street address, city, state, and zip code, to guarantee the accuracy and currency of customer information. By validating and updating these critical data components, companies can reduce the risk of inaccuracies in their customer database, minimize potential sales losses, and enhance customer satisfaction.
The ADQP-API should be leveraged to transmit a file for performing processing functions such as CASS, NCOA, append, reduce, etc. This platform API is designed to provide flexibility, scalability, and enhanced processing capabilities for enterprises to maximize their ability to control and manage data quality processes.
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