Address Data Quality

Standard Postal Industry Address Hygiene that goes beyond the standard. GrayHair’s experience, plus CASS™, NCOALink®, and ACS™ work to improve the quality of your addresses.

GrayHair provides the address hygiene services that you need to keep your data correct, complete, and compliant. But, with GrayHair, you benefit from the experience of our seasoned, unique thinkers that will take the standard and make it anything but standard.

CASS™ & NCOALink®

Stop incorrect addresses from going to print. Millions of Americans move every year and many do not file a Change of Address (COA) with the USPS. These outdated addresses increase your paper and postage costs. They also keep you from staying Move Update compliant and from getting USPS discounts.

Our Standard USPS Address Hygiene service uses CASS and NCOALink across business units to help you use the latest information to update your address data, improve the quality of your addresses, and reduce Undeliverable-As-Addressed (UAA) mail.

Download our Address Hygiene Product Sheet

ACS

Get the address hygiene data you need to improve addressing and response rates by integrating GrayHair’s mail tracking with the USPS ACS address change service. GrayHair can collect and store address-change and undeliverable-mail data and forward it to you, giving you accurate and timely address updates.

Use this data to identify records to be redirected or suppressed. GrayHair’s proprietary business rules, which can be defined on a job-by-job basis, let you generate detailed reports that enable you to use best practices for address quality.

Secure Destruction

Keep your confidential mail safe by integrating USPS’s Secure Destruction service with our mail tracking solution. Instead of having your First Class undeliverable-as-addressed (UAA) mail returned to you and incurring the costs of destroying it yourself, have your UAA mail securely destroyed by the USPS. Postal employees at secured facilities use industrial cross-cut shredders to make your mail unreadable. The shredded material is then recycled.

Real-Time Address Verification

Is your client’s address the right address? GrayHair’s address verification solution, VerifyAQ, ensures that your data is clean and correct. Built by leading postal data architects, it delivers accurate addresses for use during website submission and data verification with a customer. This verified customer information is accurate for future communications such as requested account details, packages, invoices, and other vital information. You’ll also be able to identify address characteristics that keep addresses compliant for their intended use.

DSF Processing

DSF2, an acronym for Delivery Sequence File, is a dynamic data tool designed to revolutionize your Mail Campaigns. It’s your key to accuracy, efficiency, and substantial cost savings when it comes to your mailings. Visit our DSF2 webpage here for more information.

  • A comprehensive repository of over 165 million address records in the USPS® address database.

  • Identifies whether a ZIP + 4® coded address is currently represented in the USPS delivery point file as a known address.

  • Furnishes vital walk sequence details required by mailers to secure USPS walk sequence discounts.

  • Imparts extra address insights such as Delivery Mode type, Residential, Business, Seasonal, and Vacant Indicators that empower informed mailing and business decisions.

The GrayHair Advantage