A new marketing solution from GrayHair Software
With agnostic data-sourcing and performance-based technology partnerships, Xcelerate reduces lengthy sales cycles and excess spend by optimizing time to market effectiveness.
Gain the insights needed to execute on strategies that build stronger, more profitable relationships with your intended audience.
Understanding Customer Needs
Enhanced Personalization
Efficient Budget Spending
Reduced Buying Disruptions
Customer Loyalty and Retention
Xcelerate takes Marketing Performance to the next level
Our solution is scalable and adaptable, encompassing six functional areas that can be combined or applied independently to address diverse business needs.
Data Quality
Improve deliverability and optimize campaign success with address standardization.
Direct Mail
Accurate delivery and mail performance insights enable postal and print savings.
Data Analytics
Uncover previous campaign performance, buying trends, and tailor future strategies.
Email Marketing
Manage subscriber lists, segmentation, scheduling, and performance tracking.
Data Enrichment
Access a multidimensional database possessing over 3,000 attributes to help meet unique customer demands.
Media Marketing
Optimize viewer engagement with wholesale media spending, zero onboarding fees, and anti-bot protection.
Our five-point approach:
The GrayHair Advantage
Comprehensive
GrayHair delivers well-rounded media strategies that encompass content creation, media planning, and media buying to fit the needs of your marketing team.
Customized
We take the time to understand your target audiences, campaign goals, and budget allocations in order to deliver the desired results and maximize company ROI.
Data-Driven
GrayHair understands the importance of an integrated approach. Our expertise is
weighed across social, search, display, and video platforms to engage audiences.
flexible
With consistent evaluation and real-time refinement of your strategy, GrayHair gathers and analyzes data trends to make informed decisions for future media campaigns.
transparent
Our team maintains open communication when reporting on metrics, sharing campaign insights, and applying feedback. Client satisfaction is at the core of what we do.
NEW ON THE GRAYHAIR BLOG
From Silos to Synergy: Maximize Your Impact with Omnichannel Marketing
“In a world where the digital landscape constantly evolves, mastering your marketing strategy is not just a matter of choice, but a necessity for thriving in today’s competitive market. Embracing an omnichannel approach isn’t merely about diversifying your channels; it’s about understanding and catering to the dynamic needs of your audience across every touchpoint.”
Written by: Mike Allario, GrayHair Software