NPF 2024: Connecting at the Crossroads

The 2024 National Postal Forum was a huge success! GrayHair was thrilled to participate in this year’s forum as a returning exhibitor, sponsor, and presenter. Thank you to everyone who stopped by our booth, attended one our workshops, or joined in on the stuffed-puppy loving.

4,500+

Tradeshow Attendees

900+

USPS® Representatives and Industry Experts

4

Days Spent Networking and Learning

Leadership Looks Good On You: Success Strategies from Dynamic Leaders in Mail

A 100% women-led panel of industry leaders joined together to share their wisdom and unique perspectives on professional success. Our panelists lead an authentic and thought-provoking session that focused in on the topics of mentoring, ongoing education, essential leadership qualities, and the role that gender plays in blazing a path to success in the industry.

Panelists: Moira Mach, Lois Ritarossi, Cathy Leibrock, Kim Brennan, Dana Fields, and Mindy McClellan

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Address Management: Corporate-Level Impact Requires Corporate-Level Thinking

In this session, attendees learned how they could start connecting address-centric solutions to meet needs across an enterprise. Bringing decades of industry experience to the discussion, GrayHair’s Adam Collinson co-led a highly informative discussion around the value of high quality address data, the risks associated with poor quality addresses, and how to find success starting with existing tools and processes.

Presenters: Adam Collinson and Kevin Smith

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Adding Value to Mail with Data Analytics

Led by four prominent leaders in the postal industry, attendees of this session were guided through the do’s and dont’s of leveraging data analytics to optimize mailing operations. Each presenter took turns exploring the many ways that analytics help customers achieve better outcomes using USPS promotions and incentives, and gaining the best postage discounts.

Presenters: Angelo Anagnostopoulos, Brian Bowers, Sean Gebbie, Mark Kolb

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