By Adam Collinson Address Quality Series · Article 1 of 8 · [See all articles →] When I talk to business leaders about address quality, I often...
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Resources
Articles
Understanding Pub 28: Your Roadmap to USPS Address Standards
By Adam Collinson Address Quality Series · Article 2 of 8 · [See all articles →] If you work with mailing operations for more than a week,...
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CASS™ Certification Explained: What Those Codes Really Mean
By Adam Collinson Address Quality Series · Article 3 of 8 · [See all articles →] Every year, I meet mailers who proudly announce they’re...
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NCOALink® : Beyond the Basics of Move Updates
By Adam Collinson Address Quality Series · Article 4 of 8 · [See all articles →] I once worked with a marketing director who was frustrated...
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ACS™ Data: The Missing Link in Your Address Quality Strategy
By Adam Collinson Address Quality Series · Article 5 of 8 · [See all articles →] Here’s a scenario I see more often than not: A mailer...
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Making Smarter Decisions: How to Connect CASS™, NCOALink®, and ACS™
By Adam Collinson Address Quality Series · Article 6 of 8 · [See all articles →] A mailer once asked, “We’re running CASS™,...
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